"MG's Pioneering Green Commitment: Driving Innovation and Sustainability in ASEAN"

MG in realizing our high commitment to innovation that aligns with the green economy vision in Indonesia and ASEAN

Otojatim.com - Amidst the echoes of the 2023 ASEAN Summit in Jakarta, Morris Garages (MG), the legendary British automotive brand, reaffirmed its commitment to green economic growth. This year's ASEAN Summit theme, "ASEAN Matters Epicenter of Growth," reflects MG's enthusiasm in responding to global economic challenges, especially in the development of green infrastructure and the green economy in Indonesia and the Southeast Asian region.

As an automotive brand that prioritizes innovation, technology, and environmentally-friendly design across its product lines, MG is actively supporting the idea of a green economy by strengthening its position as a key player in the automotive sector, particularly in the realm of eco-friendly vehicles, through various achievements and innovative programs.

Arief Syarifudin, Marketing & PR Director of MG Motor Indonesia, expressed, "The ASEAN Summit is a crucial turning point for MG in realizing our high commitment to innovation that aligns with the green economy vision in Indonesia and ASEAN. We're not just talking; we're also taking action by opening a car assembly plant in Indonesia. This plant will symbolize MG's global technology integration with local innovation to meet the needs of the Indonesian and ASEAN markets."

One of MG's initiatives to create a greener Indonesia is through the continuous "MG Electric Dare to Drive" program, as part of MG's commitment to redefine consumer expectations and cater to all automotive enthusiasts by providing a stylish glimpse into the future of driving. "MG Electric Dare to Drive" is not just an exhibition but a movement aimed at introducing the driving style of the future to the entire archipelago. This program is designed to help the public better understand electric vehicles and promote environmentally-friendly technology adoption.

The "MG Electric Dare to Drive" program takes MG electric vehicles across the nation to support the electric vehicle market in Indonesia and foster the automotive industry. It begins in Jabodetabek, covering locations such as Mal Pondok Indah, Gandaria City, Lippo Mall Puri, Mal Kelapa Gading 3, Summarecon Mal Bekasi, and Central Park, before reaching other provinces in Indonesia, including Bandung, Makassar, Manado, Surabaya, Palembang, Medan, and Pekanbaru.

MG 4 EV, MG's electric vehicle solution in Indonesia, is committed to creating a green environment in Indonesia through the introduction of green technology. As the first MG electric vehicle in Indonesia, which received the prestigious EV Car of the Year award at the 2023 AM Awards in the UK, MG 4 EV marks a significant milestone in providing mobility solutions that are not only advanced and high-performing but also environmentally friendly.